Art Direction & Design
Cover.jpg

BRIGHT DIGITAL CAMPAIGN

 

NETFLIX BRIGHT DIGITAL CAMPAIGN

History of Magic

 
gtalogo_blk.png

19th Golden Trailer Awards Nominee for Best Viral Campaign


With Netflix’s biggest blockbuster to date, the team at InSync Plus' goal was to drive massive amounts of tune-in during the holiday season. From video game renders of action sequences to Will Smith talent shoots to fully produced in-house christmas song tie-ins- Violent Bright; the creative spanned an array of video heavy content that extended official film, A-List talent and Netflix brand social accounts.


Magic Wand Dos & Donts PSA

Bright: Silence your Phones Promo

Violent Bright

The Bright Videogame Promo

Police Academy Diversity Training Video

Credits

Produced at InSync Plus
Client: Netflix
Creative Director: Michael Scherrer
Associate Creative Director: Harshit Desai
Design & Animation: Andrew Maas, Eric Bauer
Editor: Nicholas Saenz
Strategy & Production: Luke McDade, Evan Ponter
Voiceover: Steve Phares, Gregg Ostrin